How You Should Propose To Your Wife

I didn’t even plan it.

We were hanging out at the mall. I think we’d gone to see a movie. As we walked out, descending the lifts, bright lights, gleaming glass and a crowd of strangers surrounding us, she said something that was so cute it melted my heart.

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Want to be a star? DON’T write that Autobiography!

A Book. The non-fiction variety, especially. It does one thing exceptionally well. If you write one, for instance, it helps you record your accomplishment and secure your legacy. 

You know what they say about history. It is written by the winners. And, history becomes canon when it is recorded in written form. 

Let’s say you come back in the year 2122 and you want to know who the thought leaders were a hundred years prior; someone may show you this post of mine — and bam, just like that, you may conclude that Sam Adeoye was a phenomenal thinker, a dude of monumental intellectual veracity, a man blessed with a giant of a brain who championed the cause of independent creatives and consultants in Africa. Please say that about me, please. Please?

So, now you feel like writing a book. Because, of course, you’ve made some achievements and you’d like your own personal first draft of history. Like me, you want to be remembered for doing something cool. What kind of book should you write?

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Computer Commandos Are Coming For You

Sometime around 2000, they were doing this thing at The Guardian. They’d pack the staff into a tiny room upstairs for some kind of training. If you didn’t know what they were doing in that room, as you walked by, seeing the stiff backs of grown men and women as some stranger talked at them, you’d be confused.

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Meeting Portable, The Mad Musician

A thousand street fights in one week will make a society hate you. Nobody will understand you — not even when your verbiage is a string of jumbled jargon. You’re famous, yes. Suddenly famous from just one radio hit. But now, they want to see you crucified because you’re too loud, you don’t know your place, you don’t genuflect to your elders, you don’t follow the familiar formulas, you walk like the gods of instant reversal of fortune (whom the entire country viscerally fears) have nothing on you. Who the F are you?

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A Note On Writing

When I was in secondary school, I owned a physics textbook. It was the worst textbook for physics in the history of the science class. Boring grey pages, longwinded, stilted, bulky, frightening, punitive. Principles of Physics. It was by M. Nelkon. Jesus, the book was terrible. No matter how hard the teachers tried, I just couldn’t keep up because my textbook was killing me. There must be something wrong with my brain, I thought.

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Life Is More Meaningful When The Consequences Are Hefty And Severe

A friend of a friend suddenly died last December. He was about 40 years old. Who knew what killed him. He just slept and didn’t wake up. Forever. Finito. That was that. But I wonder: when people expire like that, what took their life?

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When it comes to ‘Success’, is it a question of Can’t or a question of Won’t?

It’s fascinating how natural it’s become to imagine that everyone who failed at something, failed because they’re weak, stupid or lazy. Sometimes, don’t you wonder if people fail because they choose to fail? And isn’t it shocking that some of them are not even ashamed to fail either.

So, what is failure anyway? 

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Why People With Important Jobs Deserve To Be Ruled by People With Bullshit Jobs: A Rant for 2022

If a mechanic became an advertising copywriter, he’d pour too much of his mental and physical energy into writing the most precise, hooky headlines — and then he’s going to fail at his new job.

Why would he fail? Because you should never take advertising copywriting too seriously, not as seriously as you would take the routine greasing of, say, a Toyota Corolla. Advertising is cool, yeah? And it pays way, way better than the backbreaking work of a motor mechanic — but is it as serious?

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How To Make Money Watching TV, Like Tajudeen Adepetu

Picture a police line-up. Yes, I know—we don’t do those here, but you’ve seen a ton of Hollywood movies. So, yes. Now, picture a police line-up. Ten 50-something-year-olds. All dark. Medium height. Verdant eyebrows. Controlled salt and pepper goatees. Polished domes. Your task: pick out Tajudeen Adepetu. Can you? Most people can’t. But if you ask Mr Adepetu, he’s just fine with that.

For a person who’s been in broadcasting for more than 30 years, the legend of Tajudeen Adepetu — creator of hit TV shows Everyday People and Family Circle, as well as the Soundcity Radio Network, SoundCity TV, ONTV, ONMax, Trybe TV, Spice TV, and UrbanTV — is that as large as he looms over Nigeria’s entertainment industry, he has continued to pull a ginormous disappearing act. Writer, producer, and director, he’s the showbiz personality who’s good with the show and great – some have said “the best”—with the biz.

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